December, December, December, you have been good to me. But, this month I also spent the most I have ever spent on content!

Let's get straight into it…

Highlights:

  • Toward the end of December, I got invited to the Ezoic Premium program.
  • My overall EPMV has increased in December to an average of just over $24
  • Site 7 continues to go from strength to strength.
  • I hired another 3 writers
  • From Ezoic alone I earned $364.67 from 15,049 unique visits.
  • From Amazon I earned a combined total of $67.81
  • From digital products I made (two sites) I earned $125.23
  • From other affiliate programs (combination of ShareASale, Awin, etc.) I earned $479.80

Total earnings: $1,037

Total spend: $1,229.11


Site 1

Age: 1 Year 3 Months 13 Days
Total Articles: 40
Total Word Count: 62,648
Average Article Word Count: 1,566
Page Views This Month: 1,771

Graph: From the 301 redirect in August to December 31st

I haven't added any new articles to this site over the past few months, nothing to report on but its traffic seems to have recovered the 301 redirect. I will make a content strategy at some point in the coming months for 30 articles and outsource those to one writer, giving her access to the site via her own WordPress login, so she has a bit of continuous work.


Site 2

Age: 1 Year 2 Months 9 Days
Total Articles: 68
Total Word Count: 99,064
Average Article Word Count: 1,457
Page Views This Month: 7,707

Graph: January 1st 2021 – December 31st 2021

This site really deserves 80% of my attention and I am certain that some older, low-performing articles could do with revamping. It is a very fruitful site, however, with this niche, I am struggling to find low-competition keywords.


Site 3

Age: 1 Year 0 Months 13 Days
Total Articles: 74
Total Word Count: 98,196
Average Article Word Count: 1,327
Page Views This Month: 2,291

Graph: January 1st 2021 – December 31st 2021

Site 4

Age: 0 Years 6 Months 23 Days
Total Articles: 116
Total Word Count: 139,232
Average Article Word Count: 1200
Page Views This Month: 3,576

Graph: June 2021 – December 2021

Site 5: Women's Health

Total Articles:
Total Word Count:
Average Article Word Count:
Page Views:


Site 6

Age: 0 Years 4 Months 18 Days
Total Articles: 65
Total Word Count: 60,913
Average Article Word Count: 937
Page Views This Month: 183

Graph: August 2021 – December 2021

My temporarily abandoned case study. I am not actively adding articles to this site but the keywords are there and waiting. When I have spare resources I will action those and get this site to 100/150 posts and let it grow.

I am building that one to sell, so it has been positioned this way from the start. It has the potential to be bigger than my first pet site. However, more love and care has gone into the first one.


Site 7

Age: 0 Years 4 Month 10 Days
Total Articles: 153
Total Word Count: 182,524
Average Article Word Count: 1,193
Page Views This Month: 1,688

Graph: August 2021 – December 2021

This month, I added 29 articles for a total of 31,788 words. This site will continue to be my main focus and I will be adding articles to it for the foreseeable future. I currently have 25 articles commissioned and assigned to my team of writers so I should add at least 30 articles in January 2022.

Final Thoughts

As you can see (if you have read previous income reports);

  1. My earnings and pageviews/visits are going up consistently so I am going to keep rinsing and repeating. More quality content, possibly more affiliate articles and not just informational.
  2. I am experimenting with the layout of these and I think I am going to stick to this one.

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